• Market Research Analysts and Marketing Specialists
  • Marketing
  • Annual Median Wage
    $ 77,360
    $42,000 range bar $139,980
    Annual NC Wage Range
    Growth Rate
    Image of growth rate score 5
    Very Fast Growing
  • Market Research Analysts and Marketing Specialists research market conditions in local, regional, or national areas. They gather information to predict product or service sales or to create a marketing campaign.

What do they typically do

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert data and findings into tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Number of Jobs

Average Annual
Job Growth +2.0%
Job Openings 3,531

Job Listings

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Industry/Employer

Accounting and Bookkeeping Services
Advertising, Public Relations, and Related Services
Apparel/Piece Goods Merchant Wholesalers
Book Retailers and News Dealers
Building Equipment Contractors
Building Foundation/Exterior Contractors
Building Material and Supplies Dealers
Commercial Goods Merchant Wholesalers
Computer Systems Design and Rel Services
Computers and Peripheral Equipment
Data Processing and Related Services
Freight Transportation Arrangement
Furniture and Home Furnishings Retailers
Individual and Family Services
Jewelry, Luggage, and Leather Goods Retailers
Machinery & Supply Merchant Wholesalers
Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers
Medical and Diagnostic Laboratories
Newspaper, Periodical, Book, and Directory Publishers
Nondepository Credit Intermediation
Nursing Care Facilities
Offices of Other Health Practitioners
Other Miscellaneous Retailers
Other Professional & Technical Services
Other Specialty Trade Contractors
Pharmaceutical & Medicine Manufacturing
Sporting Goods, Hobby, and Musical Instrument Retailers
Turbine and Power Transmission Equipment
Warehousing and Storage
Web Search Portals, Libraries, Archives, and Other Information Services
29059

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